Privacy Policy

1. Introduction

Witty Hue ("we", "our", "us") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website witty-hue.com or use our services.

Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the site or use our services.

2. Information We Collect

2.1 Personal Information

We may collect personal information that you voluntarily provide to us when you:

• Register for an account
• Contact us through our contact form
• Subscribe to our newsletter
• Request information about our services
• Engage with our customer service team

This information may include:

• Name and contact information (email address, phone number, postal address)
• Company information
• Payment and billing information
• Communication preferences

2.2 Automatically Collected Information

When you visit our website, we may automatically collect certain information about your device and usage:

• IP address and location data
• Browser type and version
• Operating system
• Pages visited and time spent on our site
• Referring website
• Device information

3. How We Use Your Information

We use the information we collect for various purposes, including:

• Providing and maintaining our services
• Processing transactions and fulfilling orders
• Communicating with you about our services
• Sending newsletters and marketing communications (with your consent)
• Responding to your enquiries and providing customer support
• Improving our website and services
• Conducting analytics and research
• Complying with legal obligations
• Detecting and preventing fraud

4. Legal Basis for Processing (UK GDPR)

Under UK GDPR, we process your personal data based on the following legal grounds:

• Consent: When you have given clear consent for us to process your data for specific purposes (e.g., newsletter subscriptions)
• Contract: When processing is necessary for the performance of a contract with you
• Legal obligation: When we need to comply with legal requirements
• Legitimate interests: When processing is necessary for our legitimate business interests, provided your rights and freedoms are not overridden

5. How We Share Your Information

We may share your information in the following circumstances:

• Service Providers: With third-party service providers who perform services on our behalf
• Business Transfers: In connection with mergers, acquisitions, or asset sales
• Legal Requirements: When required by law or to protect our rights
• Consent: With your explicit consent

We do not sell, trade, or rent your personal information to third parties for marketing purposes.

6. Data Security

We implement appropriate technical and organisational security measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit and at rest
• Regular security assessments
• Access controls and authentication
• Employee training on data protection

However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

7. Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your personal information, we will securely delete or anonymise it.

8. Your Rights

Under UK GDPR, you have the following rights regarding your personal data:

• Right to access: Request a copy of your personal data
• Right to rectification: Request correction of inaccurate data
• Right to erasure: Request deletion of your data
• Right to restrict processing: Request limitation of processing
• Right to data portability: Request transfer of your data
• Right to object: Object to processing based on legitimate interests
• Right to withdraw consent: Withdraw consent where processing is based on consent

To exercise these rights, please contact us using the information provided below.

9. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. For detailed information about our use of cookies, please refer to our Cookie Policy.

10. International Data Transfers

Your personal information may be transferred to and processed in countries other than the UK. When we transfer data internationally, we ensure appropriate safeguards are in place to protect your information in accordance with UK data protection laws.

11. Children's Privacy

Our services are not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. You are advised to review this Privacy Policy periodically for any changes.

13. Contact Information

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us:

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe we have not handled your personal data in accordance with the law.